CBS Signs Megyn Kelly and Candace Owens for a $400 Million Deal to Rival ‘The View’

In a move that is set to shake up daytime television, CBS has inked a staggering $400 million deal with Megyn Kelly and Candace Owens to launch a bold new talk show aimed directly at challenging ABC’s long-running hit, The View.

This seismic shift in TV programming signals an aggressive push by CBS to capture a growing audience craving alternative viewpoints in mainstream media.

A Conservative Power Duo Takes Center Stage

Megyn Kelly, a seasoned journalist and former Fox News anchor, has built a reputation for her tough interviews and no-nonsense approach to political discourse.

Candace Owens, on the other hand, has become one of the most recognizable conservative voices in the country, known for her sharp rhetoric and fearless takes on controversial issues.

Now, these two media powerhouses are joining forces in what CBS executives describe as a “fresh and necessary alternative to the daytime talk landscape.”

The new show will cover politics, culture, social issues, and current events—but with a distinctively conservative angle that sets it apart from its competitors.

The pairing of Kelly and Owens is already generating massive buzz, with supporters celebrating the emergence of a show that promises to challenge The View’s dominance, while critics brace for what they see as an inevitable cultural clash.

The Direct Challenge to ‘The View’

For over 25 years, The View has been a ratings powerhouse, offering a mix of political discussions, celebrity interviews, and hot-topic debates.

However, its predominantly liberal-leaning panel has led to increasing calls for a more balanced platform.

CBS is betting that Kelly and Owens can fill this void, attracting a demographic that has long felt underrepresented in daytime television.

The new show will feature high-profile guests, in-depth interviews, and hard-hitting commentary, positioning itself as the conservative alternative to The View—and possibly its biggest competitor yet.

A CBS executive involved in the deal explained:

“We believe there’s a huge audience that wants intelligent, fearless discussions without the liberal filter. Megyn and Candace are the perfect team to deliver that.”

CBS’s High-Stakes Gamble

With an eye-watering $400 million price tag, CBS is making one of the biggest financial commitments in daytime TV history. But with high investment comes high expectations—both in ratings and cultural impact.

Can this new show unseat The View?

Some experts believe it could, especially as political and cultural shifts continue to drive viewers toward alternative media sources.

Kelly and Owens both command large online followings, and if they can translate that digital influence into TV viewership, CBS might have a game-changing hit on its hands.

Others caution that the move is risky, noting that daytime audiences have historically favored more centrist or left-leaning content.

The key question will be whether mainstream advertisers are willing to back a show that is unapologetically conservative.

A New Era for Daytime TV?

The upcoming fall 2024 premiere is already one of the most anticipated events in television, with fans and critics alike eager to see how Kelly and Owens will shake up the talk show landscape.

One thing is certain: CBS is betting big on a new era of daytime television, one that reflects the diverse political landscape of modern America.

Whether it will redefine the industry or fizzle out in controversy remains to be seen—but either way, daytime TV will never be the same again.